Comments on: Viacom – Killing a golden goose? http://andrewterry.com/2007/03/20/viacom-killing-a-golden-goose/ Sun, 24 Jul 2011 19:59:42 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: andrew http://andrewterry.com/2007/03/20/viacom-killing-a-golden-goose/comment-page-1/#comment-8366 andrew Wed, 21 Mar 2007 18:32:51 +0000 http://andrewterry.com/2007/03/20/viacom-killing-a-golden-goose/#comment-8366 Renny - thanks for the comment, and for posting that link. Your point about about more exciting content is well-made, but at the same time, I think Viacom are coming across as being very short-sighted (in the now familiar "old-media" sense of the term). It's not that I don't support their right to protect their content, but if were Viacom, I'd be looking at how I could exploit the interest in the content that appears on YouTube, rather than kill it off. Cheers Andrew Renny – thanks for the comment, and for posting that link. Your point about about more exciting content is well-made, but at the same time, I think Viacom are coming across as being very short-sighted (in the now familiar “old-media” sense of the term).

It’s not that I don’t support their right to protect their content, but if were Viacom, I’d be looking at how I could exploit the interest in the content that appears on YouTube, rather than kill it off.

Cheers

Andrew

]]> By: Renny http://andrewterry.com/2007/03/20/viacom-killing-a-golden-goose/comment-page-1/#comment-8308 Renny Tue, 20 Mar 2007 21:27:20 +0000 http://andrewterry.com/2007/03/20/viacom-killing-a-golden-goose/#comment-8308 Andrew What about when whole episodes are posted, so there is nothing else to sell beyond the YouTube video? Because that definitely happens. I think Viacom is walking a fine line, but I support them on this. I think online video is ready to really explode, bigger than YouTube. I'm talking full-on,<a href="http://advancedmediacommittee.typepad.com/emmyadvancedmedia/2007/01/over_the_top_fi.html" rel="nofollow">so-called cable-bypass delivery of content</a>. But for this to happen, content creators need to know their material won't be massively pirated. I have a feeling if YouTube is cleaned up, we'll see a bunch of other YouTubes, more exciting and with more content. And, legal. - Renny Andrew

What about when whole episodes are posted, so there is nothing else to sell beyond the YouTube video? Because that definitely happens.

I think Viacom is walking a fine line, but I support them on this. I think online video is ready to really explode, bigger than YouTube. I’m talking full-on,so-called cable-bypass delivery of content. But for this to happen, content creators need to know their material won’t be massively pirated.

I have a feeling if YouTube is cleaned up, we’ll see a bunch of other YouTubes, more exciting and with more content.

And, legal.

- Renny

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