Another reason why new media rocks
July 2, 2009
Yesterday, a new gadget site was launched; only, this was no ordinary gadget site.
gdgt is the new project from Peter Rojas and Ryan Block – the founder and the former Chief Editor of the mighty Engadget, respectively – and something that has been hotly antipicated (at least within the gadget news world, which I like to inhabit) for a year now, so the launch was big news.
The site is great and is going to attract a ton of traffic, but what struck me most, was this article on Engadget, which closes with:
Look, we’ve found the best way in life to learn about something is to scuttle the user manual and dive right in — we highly suggest you do the same and take gdgt out for a spin. We think you’ll like what you find.
Congrats Peter and Ryan!
I know there’s a lot of history between Ryan, Peter and Engadget, but the hard fact is that Engadget and gdgt operate within the same crowded and very competitive market. Yet here we have Joshua Topolsky saying to his readers, “go and check out the competition; we think you’ll like it“.
OK; it’s not all rosy in the new media garden, but I can’t imagine, for example, the Telegraph newspaper saying to it’s readers, “The Guardian have launched a new tech news site, with content from some awesome writers; go check it out!”, can you?
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