This article by Jim Turner opens with a great obvservation: Many businesses don’t want to be the leader in new and different ways of corporate communication. They like to be copycat for the things that work. Until companies begin to embrace blogs as an online marketing tool and a way to communicate with clients and [...]
Entries Categorized as 'blog'
Corporate Blogs – CIOs need to get naked.
September 15, 2006
CEO Blog Posts – HP versus Facebook
September 9, 2006
Robert Scoble notes that the CEO of Facebook has used this blog entry to great effect, but wonders where the HP CEO’s blog is. I think I have the answer – there’s world of difference between the CEO of a social-networking site apologising for pissing his user base off with a software release, and the CEO [...]
My Xbox is Stalking Me!
September 5, 2006
I’m having an emotional battle with my bloody Xbox 360! I know it’s just a bit of fun, but when I see a post like this in my Attensa folders, I feel guilty…! I actually feel guilty about leaving the poor thing sitting there all day when I’m out – and don’t get me started [...]
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